Santa Cruz, California- A Capitola man was beaten during an argument at a pornographic webcast that bothered beach-goers and Live Oak residents over the holiday weekend.

“I felt like calling the police, but I didn’t,” said Cozette Cermac, who owns a condo overlooking Moran Beach. Cermac said that she heard what sounded like people having sex in an RV.

“It was really repulsive,” she said. “Really loud, a woman moaning, like you see on the TV.”

The altercation occurred at a house on East Cliff Drive near 26th Avenue that a San Jose porn company had rented for the weekend to produce a 24-hour long, live webcast, sheriff’s deputies said.

Residents and beach-goers first saw the women from the webcast Saturday afternoon on Moran Beach. Several called the Sheriff’s Office to complain that the women were being photographed in the nude, deputies said.

Regan Eymann, who lives on 26th Avenue, said she saw about eight scantily clad women playing tug of war and posing in the surf for a handful of men taking still pictures and shooting video.

“I thought it was some Playboy photo shoot,” she said. “It looked shady. They weren’t any different than anybody else on the beach but they definitely stuck out because they all had really nice bodies and had their hair done.”

According to deputies, the Capitola man was invited to the house by the models, but when he arrived, a different group of women became upset. The man argued with Julio Lopez, a 22-year-old Texas man working on the webcast. Lopez allegedly hit the 18-year-old man over the head with a bottle opening a wound that needed stitches, according to deputies.