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Fleshlight (www.Fleshlight.com), the world’s number one selling male sex toy company, has taken home numerous awards at the 2012 XBIZ Awards. The winners of the 2012 XBIZ Awards were announced at a gala ceremony at the Barker Hangar in Santa Monica, California. The 10th anniversary show honored the most outstanding achievements across every industry sector during the past year with more than 140 award categories.

“My Dad was thrilled that XBIZ honored him with the first ever Industry Innovator Award,” says Brian Shubin, Chief Operating Officer. “We are extremely proud of what he has done in the industry and our entire Fleshlight family is proud to be part of it. I’d like to give credit to Lisa Ann and our team who both did a great job with the marketing and social networking surrounding Lisa’s Fleshlight product.”

Adult Star Branded Pleasure Product of the Year: Fleshlight “Fleshlight Girls/Lisa Ann”
Industry Innovator Award: Steve Shubin, Fleshlight (1st time this award has been given)

Sarah Jayne Anderson, Affiliate Marketing Director for Fleshlight and FNCash, comments on the award for Retail Affiliate Program of the Year. “Myself and Tofu would like to thank everybody on Team Fleshlight for all of the hard work that has helped us get our teeth sunk into FNCash. Everyone has truly been welcoming and we are proud and honored to work with the best team we have ever seen in the industry. Here’s to even bigger success in 2012!”

Retail Affiliate Program of the Year: FNCash
Best Novelties Site, Cybersocket Awards: Fleshjack

Two other Fleshlight Girls also took home awards:

Female Performer of the Year: Fleshlight Girl: Asa Akira
Crossover Star of the Year: Katsuni