Thousands of television viewers now know why CalExotics customers have been smiling.

On the Thursday, November 5th episode of ABC Television’s Private Practice, character Charlotte King was seen distributing Aphrodite Massagers to the staff of her newly formed sex therapy practice. The Aphrodite is part of the Dr. Laura Berman [pictured] Collection, manufactured and distributed by California Exotic Novelties.

“This is another big step for the industry,” says CalExotics Director of Marketing, Al Bloom. “When adult products are featured in prime-time, it gives couples the green light to explore their intimate desires… and they’ll be asking about the Aphrodite.”

Bloom goes on to explain that “when I worked on the product placement with the Producers of Private Practice, I really didn’t know when or if it would appear…it was a pleasant surprise.”

“People will see Charlotte and say, ‘I’ll have what she’s having’!” jokes VP/Sales, Jackie White “As Dr. Berman’s products become more and more recognized, retailers will not want to miss the boat.”

The Aphrodite Vibrator’s deluxe design features intense vibration and unique infrared heating technology in a single unit, making it a welcome addition to any couple’s sexual menu. Whether it’s soothing tired muscles at the end of a long day, or heating things up for a fun-filled night, the Aphrodite is a powerful tool for creating pleasure. Compatible with an array of alluring attachments, it’s a versatile companion for adult play.

Dr. Laura Berman has appeared on CNN, Fox News, The Oprah Winfrey Show and regularly hosts the Dr. Laura Berman Show on Sirius XM Satellite Radio. Dr. Berman is also the author of a newspaper column and several books, including Real Sex For Real Women. Her collection of signature products is widely recognized for unmatched design, originality and function.

“It’s refreshing that mainstream television is dealing realistically with issues of intimacy and sexual satisfaction,” said CalExotics President and Founder, Susan Colvin. “And the producers chose the right collection to feature on the program! The Dr. Laura Berman line is at the forefront of industry innovation and definitely a first-choice for women and couples looking for more from their sex lives.”

Fresh off its previous exposure on The Oprah Winfrey Show, The Aphrodite is quickly becoming the biggest “celebrity” massager in the world.