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Digital Playground’s Samantha Lewis Interviewed by Penthouse Australia

From www.australianpenthouse.com.au

Q: How did you end up in the adult industry?

Well, I’m a businesswoman —I always have been and always will be. I was involved in real estate for many years, but when the adult industry opportunity was brought to my attention, how could I say no? It was too beneficial from both a business and financial standpoint.

Q: How much contact do you have with your contract stars?

I’m a bit like a motherly figure to the DP contract stars. I talk to them whenever they need advice. I support them 100 per cent, and I’m lucky that
they feel comfortable enough to come to me anytime for absolutely anything.

Q: What do you look for in a contract girl?

Our exclusive contract girls are one of the most important aspects of our company. The first thing I look for is their attitude towards the industry. I want to make sure that any girl getting involved in the adult entertainment industry is doing it for the right reasons. I am very strict
about this. Just because you’re pretty and like the idea of being a porn star, it doesn’t mean you’ll enjoy or be able to handle the reality of it.
Before we sign any girl, I like to sit them down and explain the benefits and ramifications of becoming an adult film star. Because once their
face is on the cover of our movies, it never goes away. If the girl has what I call the ‘wow’ factor and wants to do this because she embraces her
sexuality and wants to show the world that she is a sex symbol, then we go full steam ahead. If not, I won’t even entertain the idea of them being a part of Digital Playground. I don’t want anybody to ever live with regrets, so I try my best to make everyone aware of what our industry entails.

Q: So someone like Jesse Jane, then…

Jesse definitely has that ‘wow’ factor. She knew exactly what she wanted when she contacted us. She came into this saying, “I want to be the biggest porn star ever!” She was ready to do the work and she understood exactly what it entailed, and we’re so proud she’s such a big part of our company.

Q: Unsurprisingly, you’ve been named a major player in the adult industry by CNBC and XBIZ. What’s it like to be porn’s most respected businesswoman?

I’m honoured to have received such accolades. I actually think it’s beneficial to be a woman in this male-dominated industry because most
people tend to underestimate you, and that’s always a wonderful thing when it comes to business. The most rewarding aspect of my job is that I am changing the world. We have all been raised in such a puritanical society that it almost condemns sex and makes it something dirty or wrong, especially in America. I am proud to be a part of our industry because, in my opinion, people, particularly women, should embrace their sexuality and enjoy it fully. I think you should always be comfortable and happy with the choices that you make. I enjoy the fact I am creating a pathway for couples—for everyone to explore what society has taken away from them.

Q: Many of the adult actresses we interview mention the scrutiny they receive from mainstream society, in general. How does that scrutiny affect you?

I believe the mainstream will always scrutinise the adult industry, although it has been getting better the past few years; it’s not so taboo now. I’ve been in this industry for so long that such scrutiny doesn’t really bother me.

Q: What does your office look like?

It’s comfortable yet modern, streamlined and clutter-free. I have framed posters from all of our great movies on the walls, pictures of my loved ones, and a wonderful couch. And windows! I could never work in an office
without sunshine.

Q: What’s on the horizon for you and DP?

We are currently working on something huge. It’s something no-one has done before and it’s going to be amazing. I can’t say anything just yet, but trust me, it will be worth the wait.

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