Electric Novelties has introduced 20 new chastity styles for its Blue Line collection, coinciding with the annual "Locktober" event. This expansion aims to provide retailers with new products for the year-end shopping season.

Blue Line Expansion for Locktober

Electric Novelties announced the debut of 20 new chastity styles for its Blue Line collection on October 21, 2026. This release is timed for "Locktober," an annual event focused on consensual chastity challenges held throughout October. The company stated that the new styles are intended to allow retailers to celebrate chastity play and prepare for the busy year-end shopping season.

The expanded Blue Line collection includes 20 new items that are currently in stock and shipping. This timing allows retailers to refresh their assortments, attract customers interested in chastity play, and secure additional sales during the fourth quarter. An Electric Novelties executive stated that the 20 new additions are ready to ship, offering retail partners a new way to build sales momentum through the holiday season. The executive also noted that it is an opportune time to refresh selections, attract new customers, and achieve a strong finish to the year.

Andy Powell, Senior Editor at JRL CHARTS Sex Toys News, reported on September 26, 2025, that Electric Novelties had announced an expansion of its Blue Line collection with 19 new items for cock-and-ball enthusiasts, timed for Locktober. This earlier announcement specified 19 new items, while the October 21, 2026, announcement detailed 20 new styles.

New Styles and Features

The new designs offer a variety of materials and features, catering to both newcomers and experienced chastity enthusiasts. Among the new offerings are the Stainless Steel Inverted Micro Jail Time Chastity Cage, Red Zone 2" Cock Shackle Chastity Cage, Cock Compressor Chastity Cage, Bitch Boy Pink Prisoner Cock Cage, and Fenced-In Mini Cock Chastity Cage.

Features of the new Blue Line items include glow-in-the-dark material, transparent acrylic with electro-stim, and various shapes such as flat or vaginal openings. Some designs also offer full cock-and-balls coverage. An Electric Novelties representative indicated that these new items "offer something for everyone."

In a separate expansion of its Blue Line range, Electric Novelties introduced six new realistic penis sleeves and 13 chastity devices. The penis extension sleeves are made of silicone and feature lifelike details, including veins and texture. These sleeves are designed to wrap securely around the base of the penis while leaving the balls exposed. Six styles are available, ranging in size from 4” to 7.75” (10.1cm to 19.7cm).

The 13 chastity devices in this expansion are available in both acrylic and stainless steel. Each piece is designed for security, comfort, and durability, targeting both beginners and advanced users. These new toys include traditional cages, flat and micro designs, and feminizing styles that allow users to explore long-term wear and power exchange dynamics. Specific new styles mentioned include the Full Restraint Silicone Chastity Device, the Small Dick Mini Chastity Cage, the Small Pink Humiliation Acrylic Prisoner Cock Cage, the Pussy Maker Fufu Clip, and the Piss-Thru Flying “V” device. An Electric Novelties representative stated that Blue Line’s latest C&B Gear line-up reflects the company's mission to combine high-quality design with diverse options, from realistic extension sleeves to stainless steel chastity cages built for endurance.

Understanding Locktober

Locktober is described as a consensual chastity challenge held throughout October. It does not require all participants to follow the same schedule. Different participants may seek varying experiences, such as a first full day of wear, a solo discipline project, or structured remote interaction for long-distance couples. The most effective Locktober challenge is one that aligns with an individual's current experience, daily routine, and relationship.

For beginners, the "First Lock Challenge" treats October as a month of gradual progress rather than requiring uninterrupted wear from day one. This approach suggests a sequence of tests, including short at-home sessions, daytime wear during normal activities, a planned overnight test, and a longer final milestone only if earlier stages are successful. This format allows for adjustments, as a ring that feels fine while standing might create pressure after extended sitting, and a cage discreet under loose clothes might be noticeable under work trousers. Participants are encouraged to record experiences during sitting, walking, bathroom use, cleaning, and sleep.

To explore the new Lockmaster collection, customers can visit the Locktober page at ElectricNovelties.com, which features over 500 products from more than 10 brands.

Key Facts

  • Electric Novelties debuted 20 new chastity styles for its Blue Line collection on October 21, 2026.
  • The new styles are intended for "Locktober" and the year-end shopping season.
  • New offerings include the Stainless Steel Inverted Micro Jail Time Chastity Cage and the Bitch Boy Pink Prisoner Cock Cage.
  • Features include glow-in-the-dark material, transparent acrylic with electro-stim, and various opening shapes.
  • Locktober is a consensual chastity challenge held throughout October, with flexible participation options.
  • ElectricNovelties.com's Locktober page offers over 500 products from more than 10 brands.