SHERIDAN, Wyo. — Male pleasure brand Fleshy has named Matt Barr, who’s known as the owner of the biggest penis in Britain, its new spokesperson.

“Through its partnership with Matt Barr, Fleshy aims to take its message to a wider audience and inspire more men to prioritize their intimate health and happiness,” said a rep. 

Added CEO Cameron Garvie, “His passion for promoting healthy attitudes towards sex and relationships aligns perfectly with our mission. We’re looking forward to working with him to educate and empower men to make informed choices about their bodies and their desires.”

Barr enthused about his role.

“I’m excited to be working with Fleshy to help men feel more body confident and comfortable in their own skin,” he said. “There are so many taboos surrounding penises, and a large part of me going public with my own issues is to remedy that. I’m looking forward to working with Fleshy to spread our message and fight the stereotypes we are all too familiar with.”

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