Full Circle Brands has expanded its Be Savage lingerie collection with 77 new styles, bringing the total number of SKUs to over 150. The additions, including bodysuits, mini dresses, and two-piece sets, are priced at $12 wholesale per item and are available to retailers for the holiday shopping season.
Be Savage Collection Expansion
On November 12, 2026, Full Circle Brands announced the introduction of 77 new styles to its Be Savage lingerie collection. This expansion increases the collection to over 150 SKUs. The new styles include bodysuits, mini dresses, and two-piece sets.
A Full Circle representative stated that the Be Savage collection is establishing itself in the lingerie category. The assortment includes classic black lace, revealing fishnet, vibrant colors, intricate patterns, and daring designs, catering to a broad range of shopper preferences. The collection also offers festive options in reds and pinks, which are suitable for Christmas gifting and Valentine's Day promotions. One specific item mentioned is the Starlight Bodysuit (SB281), a red design with mesh and cutouts. Other styles in the collection are available in purple, blue, and black, as well as animal prints.
This expansion follows a previous release on June 25, 2026, when Full Circle Distribution added 30 new styles to the Be Savage lingerie line. That release included the Allure Ombre dress, available in pink/purple and purple/teal, and the Jungle two-piece leopard-print set. Other items from the June 2026 release included the Amor Sparkle mini dress, the Rhinestone skirt set, the Black Rhinestone bodysuit, the Red Glam sparkling shorts set, the Caged bodysuit, and the Wildcat leopard mini dress.
Pricing Strategy and Retailer Support
All 77 new styles, along with the entire Be Savage lingerie assortment, are available at a wholesale price of $12 each. A Full Circle representative indicated that this pricing strategy is intended to help retail partners remain competitive as rising costs impact profit margins. This approach aims to allow stores to expand their lingerie departments, introduce new merchandise, and offer affordable options without straining inventory budgets.
Jessica Sav, VP of Sales and Marketing at Full Circle Brands, commented on the pricing strategy. Sav stated that with costs continuing to rise across the industry, the company aimed to make a difference for its retail partners. By offering the entire Be Savage lingerie collection at $12 wholesale, the company intends to help stores keep shelves stocked with affordable styles while protecting profit margins.
Regarding the June 2026 expansion, Sav stated that those new Be Savage styles were intended to provide retailers with products that stand out on sales floors and offer customers items that are fun, sexy, and confidence-boosting. Sav also indicated that the June release was designed to be colorful, wearable, and exciting, with styles suitable for impulse purchases, date nights, special occasions, and everyday self-expression.
Market Presence and Information
The new styles are available to retailers in Pompano Beach, Florida, and other locations. Full Circle Distribution has been active in the adult industry, showcasing its products at events such as the ANME Founders Show in Burbank, California, on July 18, 2025.
For more information, interested parties can visit MiamiDistro.com. The latest Full Circle catalog is also available for viewing.
Key Facts
- Full Circle Brands added 77 new styles to its Be Savage lingerie collection on November 12, 2026.
- The Be Savage collection now includes over 150 SKUs.
- All items in the Be Savage collection are priced at $12 wholesale.
- The new styles include bodysuits, mini dresses, and two-piece sets.
- The expansion targets retailers' holiday customers.
- Jessica Sav is the VP of Sales and Marketing at Full Circle Brands.