Pleasure brand Mylo has launched a campaign for Sexual Health Awareness Month, offering a 20% discount on its entire range of pleasure toys throughout September. This initiative coincides with similar campaigns from other adult industry companies and broader public health efforts to promote sexual health education and awareness.
Mylo's Sexual Health Awareness Month Campaign
Mylo's campaign, announced on September 9, 2026, from London, provides a 20% discount on all its pleasure toys. Customers can access this discount during checkout by using the code "AWARE20." A company representative stated that Mylo focuses on emotional connection, mindful pleasure, and personal ritual in its products, encouraging women to prioritize their pleasure and wellbeing. Further information is available on mylospirit.com.
This campaign aligns with Sexual Health Awareness Month, which occurs annually throughout September. The month encourages discussions about wellbeing, consent, and safe practices. Organizations such as Planned Parenthood and the American Sexual Health Association (ASHA) often collaborate with brands for fundraising, educational content, and product-linked contributions during this period. Condom brands like Durex and Trojan also participate by offering educational resources or donating a portion of sales.
Industry-Wide Participation in Awareness Initiatives
Mylo is not alone in its efforts to promote sexual health awareness. Tantaly, for instance, launched its Sexual Health Month campaign on September 2, 2026, from Los Angeles. Tantaly's campaign, which also runs throughout September, aims to increase public awareness of sexual health, self-awareness, and healthy relationships through special offers, sex education content, and social media outreach programs. Tantaly is offering a 15% discount on select products during this month and is releasing educational content on topics such as body awareness, communication in intimate relationships, and personal health management. Tantaly.com and the company's X.com profile provide more information.
Other adult industry companies have also made announcements around this time. On September 9, 2026, Male Power expanded its "So Comfy" collection of men's underwear, and Orion Wholesale introduced four new devices to its "Cuties" vibrator collection. Lovense and adult game studio Tiny Secret Games launched a Lovense store within the "Snapshot" virtual world on September 8, 2026. Lightning Star World debuted its new Casey Kisses Collection, including a stroker and dildo, on the same day. Dr. Tush signed a Canadian distribution deal with EP Products on September 8, 2026. Electric Novelties appointed Rob Phaneuf as vice president of sales and marketing on September 4, 2026. Beisar debuted its "Black-White Faunus" thrusting fantasy vibrator on September 4, 2026. Eldorado Trading introduced the new Dr. Tush line of anal plug sets on September 3, 2026, and Pjur debuted its Intimate Flavors Oral Delight Gel from its Nature line on September 3, 2026.
Broader Sexual Health Awareness Efforts
Beyond the adult industry, public health organizations also conduct awareness campaigns. The Centers for Disease Control and Prevention (CDC) observes STI Awareness Week (SAW) during the second full week in April. SAW aims to raise awareness about STIs. The CDC provides a toolkit to guide users in applying different campaigns to their SAW activities. These campaigns include "Prepare Before You're There," which focuses on making sexual health intentional; "Talk. Test. Treat.," encouraging individuals and healthcare providers to take three simple actions; and "GYT: Get Yourself Tested," which promotes STI testing and treatment among young people.
The CDC also offers various resources, including testing and treatment guidelines, fact sheets, and surveillance reports. Interactive quizzes, such as the "Prepare Before You're There Sexual Health Quiz," help individuals assess their risk for STIs. Resources like "Game Plan" assist in making informed decisions before intimate moments. The CDC also provides information for individuals on what to do if they are sexually active or considering it, emphasizing that getting tested for STIs is crucial for sexually active individuals.
Key Facts
- Mylo is offering a 20% discount on its pleasure toys throughout September 2026 for Sexual Health Awareness Month.
- The discount can be accessed using the code "AWARE20" at checkout on mylospirit.com.
- Tantaly also launched a Sexual Health Month campaign in September 2026, offering a 15% discount on select products and releasing educational content.
- Sexual Health Awareness Month takes place annually in September, promoting discussions on wellbeing, consent, and safe practices.
- The CDC observes STI Awareness Week (SAW) in April, with campaigns like "Prepare Before You're There" and "Talk. Test. Treat."