FLORENCE, Ky. — from www.therepublic.com – The brother of Larry Flynt is planning to open up a store in northern Kentucky if he can get an occupational license from city officials.

Richard Lunnemann, who is the city coordinator for Florence, told The Kentucky Enquirer that the application from Jimmy Flynt is being reviewed to see whether Flynt’s Sexy Gifts is “a sexually oriented business” (www.bit.ly/tNJs4U). If it is, local regulations wouldn’t allow it in the proposed location.

Flynt says it is not. He says the store will sell products such as lingerie, massage devices, lotions and oils.

Richard Lunnemann, who is the city coordinator for Florence, told The Kentucky Enquirer that the application from Jimmy Flynt is being reviewed to see whether Flynt’s Sexy Gifts is “a sexually oriented business”.

Flynt says he is being given extra scrutiny because of his famous brother, Hustler magazine founder Larry Flynt.

However, he says the name recognition could also help drive customers to his store.