Falcon|NakedSword has launched a new social media campaign to encourage voting in the November 3 midterm elections, inspired by its political drama and novella, Eat the Rich. The campaign features short-form vertical videos starring Falcon|NakedSword exclusive Ryan Orion, headliner River North, and top stars Derek Kage and Johnny Donovan.

Midterms 'Eat the Rich' Social Media Push

The social media campaign, which launched on October 19, 2026, encourages fans to "make their voices heard" by voting. The videos are available on Instagram via @nkdsword and on X via @Nakedswordcom. A Falcon representative stated that the online effort delivers an urgent call to action in a playful way: "Get off—Get Out—Get Heard."

The campaign videos include group and individual messages from the performers. According to the Falcon representative, these videos blend the movie's irreverence with a serious reminder about civic responsibility. The stars encourage fans to recognize that local and midterm elections help determine who makes decisions that shape everyday lives, including individual rights and freedoms, healthcare, housing, and the economy, regardless of personal beliefs.

Tim Valenti, Falcon|NakedSword president and CEO, stated that the stars have a powerful platform to connect with audiences beyond entertainment. He added that by creating social media videos urging participation in the midterm elections, Falcon|NakedSword is using its influence to remind everyone that their voice matters and voting is an important way to make it heard.

Ben Rush, director and screenwriter of the movie and Falcon|NakedSword co-chief content officer and chief creative marketing officer, commented that Eat the Rich was always meant to provoke thought and inspire people to look at the world differently. Rush expressed hope that the campaign could play a part in motivating people to become involved during what he described as a pivotal moment in the United States. He also noted his pleasure that Ryan, River, Derek, and Johnny immediately responded to the call for this campaign, highlighting their enthusiasm and willingness to use their platforms to mobilize fans.

All video material used in this campaign was edited by Strokehouse in support of its message, according to the Falcon representative.

The Eat the Rich Series

Eat the Rich is a political thriller series that premiered its first episode on September 2, 2026, exclusively on NakedSword.com. Future episodes were scheduled to release every Wednesday in September. The full movie became available on DVD and as a digital download via Store.FalconStudios.com on October 2, 2026. The series is also accompanied by a limited-edition underwear release benefiting The Trevor Project and a literary prequel novella.

Written and directed by Ben Rush, who also serves as Falcon|NakedSword’s Co-Chief Content Officer & Chief Creative Marketing Officer, Eat the Rich explores themes of hypocrisy and power. Rush described the title as "less about ‘sex that includes dialogue’ and more of a cinematic experience in which sex is part of the storytelling." He also noted that the title "works on different levels," being "playful and provocative," and addressing "power structures and the imbalance between those who make the rules and those forced to live within them."

The debut installment of Eat the Rich, a collaboration with apparel brand Skull & Bones, stars Paul Wagner and Jayden Marcos. Additional performers include Miles Fallon, Ryan Orion, Luca Zae, River North, Johnny Donovan, and Derek Kage. The scene opens with Republican Senator Paul Wagner meeting with escort Jayden Marcos, who records HD footage of the encounter with a hidden camera. The footage captures sexual acts and Jayden penetrating the senator’s hole with a phallic trophy earned by Paul for being a top donor to an anti-gay advocacy group.

The narrative centers on Jayden Marcos, who leads a group of escorts targeting conservative figures portrayed by Paul Wagner, Derek Kage, and Johnny Donovan. After compromising these individuals, the group blackmails them into making donations to LGBTQ charities. Rush explained that the film "shines a spotlight on hyp."

One scene, "Eat the Rich: Mutual Interest," features Ryan Orion, Paul Wagner, and Johnny Donovan. In this scene, Ryan Orion targets Republican Senator Paul Wagner and celebrity billionaire Casey Edelman, played by Johnny Donovan, with the agenda of funneling their money directly to LGBTQ+ charities.

Key Facts

  • Falcon|NakedSword launched a social media campaign on October 19, 2026, for the November 3 midterm elections.
  • The campaign is inspired by the political drama and novella Eat the Rich.
  • Featured stars include Ryan Orion, River North, Derek Kage, and Johnny Donovan.
  • Videos are available on Instagram (@nkdsword) and X (@Nakedswordcom).
  • Eat the Rich, written and directed by Ben Rush, premiered its first episode on September 2, 2026.
  • The full Eat the Rich movie was released on October 2, 2026, on VOD and DVD.