FERNDALE, Mich. — Nalpac and Entrenue will be handling full-line U.S. distribution of Bswish products, including the company’s new limited-edition Bwild range.

Started in Los Angeles in 2007 and now based in New York City, Bswish specializes in “100% body-safe, all-body-friendly, mindfully priced personal massagers and accessories.”

Nalpac’s Director of Marketing and Strategic Partnership Phoebe Grott said, “Bswish is innovating the consumer experience with bright colors and cosmetics-inspired packaging. Partnering to launch these products at Nalpac will increase the brand’s reach and fills the demand for well-priced products that deliver a superior experience.”

Bswish Global Sales and Marketing Director Ian Kulp enthused about Nalpac’s and Entrenue’s boutique approach, praising the distributors’ “carefully curated and metamorphic practices, coupled with their dedication to client and retail service levels.”

Bswish’s new limited-edition range, including the Bwild Bunny Infinite Classic, is available through Nalpac and Entrenue.

“These new, in-demand, carefully crafted pleasure product editions put the power of ‘O’ within reach,” a rep said. “At home or on the go, this extension of Bswish’s award-winning recognized assortment fits within everyone’s lifestyle and budget, allowing users to indulge in their cravings and satisfy desires.”

Entrenue VP of Sales and Marketing Lily Wang called the updates to the Bwild Bunny Classic Range “fun, inviting and a great addition for summer,” adding that the company “has been a longtime supporter of Bswish’s full line of approachable and innovative products.”

To order Bswish or learn more about the line, contact Nalpac and Entrenue’s sales representatives.

For more information, visit Nalpac.com and Entrenue.com.