Our Erotic Journey (OEJ), a California-based intimate wellness brand, will exhibit at ASD Market Week from August 25-27, 2026, at the Las Vegas Convention Center. The company aims to expand its distribution beyond traditional adult novelty retail by connecting with mainstream buyers.
Exhibiting at ASD Market Week
OEJ will be located at Booth #C33646 during ASD Market Week. The event, described as one of the country’s major wholesale buying events, will serve as a platform for Our Erotic Journey to showcase its product portfolio and engage with a diverse array of retailers. The company’s objective is to broaden its distribution footprint, moving beyond its current presence in adult novelty retail.
ASD Market Week is scheduled to take place from August 25-27, 2026, in Las Vegas, Nevada. The event connects adult novelty brands with various buyers, including those from gift shops, online boutiques, convenience stores, drug stores, department stores, warehouse and club stores, specialty chain stores, and retail buying groups. ASD Market Week has been a long-standing event, with some exhibitors noting over 12 years of participation and others over 30 years.
Our Erotic Journey plans to focus on its "Mainstream Retail, Reimagined" strategy at the Las Vegas event. This approach is designed to appeal to buyers seeking new product categories, higher-margin opportunities, and emerging consumer trends. The company intends to connect with supermarkets, pharmacies, boutique gift shops, lifestyle retailers, and distributors interested in the intimate wellness category.
Product Focus and Partnership Models
At ASD Market Week, OEJ will highlight its Zodiac Series and other collections. These products are designed with discreet and elegant packaging, aiming for subtle retail appeal. The company positions these collections as suitable for wellness sections, gift displays, and non-traditional adult retail shelves.
Our Erotic Journey will also discuss various partnership models with potential buyers. These models include wholesale distribution of the Our Erotic Journey line, providing turnkey e-commerce support for retailers who wish to expand online without managing inventory, and offering private label manufacturing through OEM and ODM services.
James Guo, OEJ Director, stated that ASD provides an opportunity to introduce Our Erotic Journey to a wider retail audience. Guo indicated that OEJ products are designed to be approachable, beautiful, and profitable for stores that may not identify as adult retailers. The company aims to demonstrate to buyers that intimate wellness products can be displayed thoughtfully, sold confidently, and supported through appropriate partnerships.
ASD Market Week Context
ASD Market Week is a significant event for exhibitors looking to expand their reach. According to ASD, the event connects adult novelty brands with a diverse range of buyers. Exhibitors have noted the show's ability to attract new buyers and facilitate order writing. For example, a sales manager from Jelly Belly Candy Company mentioned that ASD is their biggest order-writing show. A representative from Kole Imports, an ASD veteran of over 30 years, reported writing orders with 50% more new buyers at a recent show. Jakob Gutierrez of Just CBD highlighted ASD's diverse reach, noting that it allows brands to expand not only within their industry but also into other sectors, such as furniture, jewelry, or clothing businesses.
The event also features other product categories. For instance, The Toy Book collaborated with ASD Market Week to highlight toy and novelty finds, including sustainable plush toys from Zoologee, licensed eyewear from Sun-Staches, and sensory toys from Rhode Island Novelty.
Key Facts
- Our Erotic Journey will exhibit at ASD Market Week from August 25-27, 2026.
- The event will be held at the Las Vegas Convention Center.
- OEJ's booth number is #C33646.
- The company aims to expand distribution beyond traditional adult novelty retail to mainstream channels.
- Targeted mainstream channels include supermarkets, pharmacies, boutique gift shops, and lifestyle retailers.
- OEJ will focus on collections like the Zodiac Series, designed for discreet retail appeal.
- Partnership models offered include wholesale distribution, turnkey e-commerce support, and private label manufacturing.
