CAMBRIDGE, Mass.—Sedo, the leading online domain marketplace and broker of premium domain names, today announced that the private sale period for Sex.com will end on September 28, 2010.

“This is a once-in-a-lifetime opportunity to own a domain that will instantly expand the visibility of a brand, position a company as a leader in its market, and generate tremendous natural traffic.”

“Sex.com has a proven revenue model that will enable its next owner to quickly build on past success,” said Kathy Nielsen, Director of Sales at Sedo. “This is a once-in-a-lifetime opportunity to own a domain that will instantly expand the visibility of a brand, position a company as a leader in its market, and generate tremendous natural traffic.”

All serious buyers are urged to contact Sedo by email at [email protected] or by telephone at 617.499.7212 by September 21, 2010, in order to ensure sufficient time for seller due diligence to be completed and for any offer to be considered.