SALT LAKE CITY –CirTran Corporation (OTCBB:CIRC) announced today that it has again added to the international distribution of the new line of Playboy-branded energy drinks it manufactures and distributes, signing a five-year agreement giving rights in Albania to the Tobacco Holding Group Sh.p.k, an Albanian company based in Tirana.
Under the terms of the agreement, the Tobacco Holding Group gains exclusive rights to distribute Playboy Energy Drink in Albania. Concurrent with signing the agreement, Tobacco Holding placed and paid for an initial order with CirTran Beverage Corp, a wholly-owned subsidiary of CirTran Corporation which spearheads the manufacture and distribution of Playboy Energy Drink and Playboy Energy Drink Low Sugar.
Playboy Energy Drink was formally introduced in the U.S. by CirTran a year ago, and is gaining in its popularity in the U.S. and abroad, said Iehab J. Hawatmeh, founder, president and CEO of CirTran.
Mr. Hawatmeh said that the signing of the agreement with the Tobacco Holding Group “opens the door to Eastern Europe for our exciting new product.” He said that approval for distribution in Albania has already been gained, and that product has been shipped.
“CirTran is very excited about how our Playboy Energy Drink has been received in the U.S. and around the world,” Mr. Hawatmeh said, noting that late last year CirTran signed a 10-year agreement in Mexico.
“Consumers, retailers and the beverage distribution community around the world have shown great interest in the Playboy Energy Drink,” he said. “And now, with the door open to Eastern Europe, CirTran will be working to increase distribution in marketplaces where the Playboy name is already well known.”
Lirim Fezollari, managing director of the Tobacco Holding Group, said his company “is very excited about bringing this great brand and product to our country. We are confident of its immediate popularity,” he said.
