Chatsworth, CA —PURE PLAY MEDIA continues the excitement of their new business model, Direct To Retail (D2R) distribution, presenting an exceptional Homegrown Video Special; now including their newest release, Housewives Unleashed Vol. 29, hitting streets today.

Retailers get the best of amateur, at the best prices, now featuring the latest titles from their studio of the month, Homegrown Video. For order and distribution inquiries contact: Sonia Yanez, [email protected] or [email protected], 866-820-3000.

PURE PLAY MEDIA is offering new retail incentives. August is an outstanding month with the Homegrown Special to now include their newest title Housewives Unleashed, plus soon to street, Well Hung Amateurs. Moreover, to entice retailers PPM is giving away a brand new, 2008 Chevy Malibu Hybrid. Every customer order in August will be put in a bin. The winner is to be randomly drawn in September. Full promotion details can be found in the latest edition of AVN magazine along with PPM full product catalog or online at www.pureplaymedia.com.

Commenting on the stellar promotion is Pure Play Media CEO, Richard Arnold. “Direct to Retail is proving to be just what the retailers are looking for; we’re seeing major orders and growing interest since the inception of D2R just two weeks ago. The reception is very enthusiastic! Offering the newest titles for Homegrown adds another great element to an already amazing monthly special. D2R is proving to be a wonderful business move for PPM and beneficial for retailers too, with our continued promotions with the best and most varied new titles.”

About Housewives Unleashed Vol. 29:

These fine ladies have been locked away in their houses for far too long. With their husbands away on business, our housewives need, crave, and demand satisfaction. The action gets hot and horny the moment their desires are finally unleashed! Starring the all-amateur action from: Tara Tainton, Cody T, Elle, Kaitlyn, Mervin, Layla Chambers, Johnny Rock-It, Kurious, and Dick Chibbles.