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Peter Cohen: Private Media’s New COO

BARCELONA, Spain — Private Media Group Inc. (Nasdaq: PRVT – News) a worldwide leader in premium-quality adult entertainment products, services and mobile and Internet content, today announced the hiring of its new Chief Operating Officer, Peter T. Cohen.

Peter T. Cohen, an experienced senior executive in media/entertainment, has been officially hired by Private Media Group as its new Chief Operating Officer. Cohen will be responsible for the daily operations of the Company, overall business strategies and management, strategic joint venture/licensing expansion and all new media platform development including mobile, internet and IPTV/VOD.

Berth Milton, CEO, President and Chairman of Private Media Group commented: “Peter brings a wide range of skills and background to the Company and by leveraging his experience in digital media and entertainment we are ensuring that our business strategy remains focused on continued leadership in the marketplace. I am confident that by adding Peter’s leadership to our team, Private will play an even more dominant role in the evolving adult entertainment landscape and become the leader in our category in the rapidly expanding high margin Mobile Content and IPTV/VOD markets.”

Mr. Milton continued, “Peter will work closely with me and Private’s senior management team to increase the efficiency of our operations and I am very pleased to be able to welcome such an accomplished executive as Peter.”

Said Mr. Cohen, “I am thrilled to join Private Media at this exciting time in its growth. Private is an established leader in adult entertainment, and I am looking forward to working with Berth and the Management Team to further expand our content offerings into new media platforms and maximizing our global brand equity.”

Mr. Cohen has extensive media/entertainment experience, having worked as a strategic digital content consultant, as Senior Executive Vice President for Worldwide Media and Entertainment at BillboardLive and as Senior Vice President of Programming at The Box Music Network where he oversaw all aspects of programming and state of the art interactive cross platform applications. Prior to this, Cohen has held senior executive positions at various media/entertainment companies including HBO, CNN International, MuchMusic and ACTV Inc. Cohen holds a Bachelors Degree in Human Ecology from the College of the Atlantic, Bar Harbor, Maine, USA.
 

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